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Featured Truck of The Month

1923 Sterling 2.5 Ton

A Bit of History:

  • Sternberg Motor Truck Company was founded by William Sternberg in 1907. During WWI, the name was changed to Sterling Motor Truck Company.
  • Sterling was innovative and placed solid oak boards into the frame to help reduce the shock of the road.
  • In 1951, Sterling was sold to White Motor Company. Then, in 1953, White Motor Company bought Autocar, and the Sterling brand was discontinued.

Fun Fact:

  • This specific truck was originally bought as a dump truck.
  • Frank Oulicky bought the truck in 1931 to haul equipment and belongings west to California to mine for gold with his wife.
  • This truck only has a top speed of 22 mph, meaning it took them 16 days to get there from Milwaukee, Wisconsin.
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